Lou’s Cake Design

Lou’s Cake Design is a wedding cake studio for couples who want something personal, meaningful, and beautifully crafted for their day. Lou has been baking for over a decade, warm, funny, reassuring, and the kind of person who instantly puts you at ease. She wanted a brand and website that finally reflected that: professional and polished, but still soft, fun, and full of heart.

This Small Business Bundle brought together full custom branding, custom doodles, an elevated colour palette, social media design, and a one-page website that feels calm, clear, and easy for her couples to use. It’s warm and personable, the perfect blend of heartfelt storytelling and refined design.

The goal: A brand and website that feel like Lou: comforting, joyful, and crafted with genuine care, the same experience her couples get when they work with her.